Attention Insight
Test your designs before you launch and make data-driven decisions.
Overview
Attention Insight is a pre-launch design analytics platform that uses AI to predict where users will look in a design. It generates attention heatmaps with 90-96% accuracy compared to traditional eye-tracking studies, but in a fraction of the time and cost. It helps designers, marketers, and UX specialists to optimize their websites, ads, and other visual materials for better user engagement and conversion.
✨ Key Features
- AI Attention Heatmaps
- Clarity Score
- Percentage of Attention on specific elements (AOI)
- Focus Maps
- Design Comparison
- Integrations with design tools
🎯 Key Differentiators
- Direct integrations with major design tools (Figma, Sketch, Adobe XD)
- Fast analysis speed (results in minutes)
- Clarity Score feature for assessing overall design effectiveness
Unique Value: Provides instant, data-driven feedback on visual designs within the designer's workflow, eliminating guesswork and reducing the need for expensive, time-consuming user studies.
🎯 Use Cases (5)
✅ Best For
- Using heatmaps to ensure the main call-to-action is visible
- Comparing two ad creatives to see which one grabs more attention
- Analyzing website mockups to improve visual hierarchy
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Analyzing live website traffic (it's a pre-launch tool)
- Session recording and user journey analysis
🏆 Alternatives
Offers deeper integrations into the design process compared to competitors, making it a more seamless tool for creative teams.
💻 Platforms
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Live Chat
- ✓ Dedicated Support (Enterprise tier)
🔒 Compliance & Security
💰 Pricing
✓ 7-day free trial
Free tier: Limited number of analyses
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