Gimbal
Location-Powered Marketing and Advertising.
Overview
Gimbal provides a suite of location-based marketing and advertising tools. This includes a location intelligence platform for understanding physical world behaviors, an SDK for adding geofencing and beacon capabilities to mobile apps, and a demand-side platform (DSP) for activating location-targeted advertising campaigns. They aim to help brands connect with consumers at a personal level by understanding their real-world journey.
✨ Key Features
- Geofencing & Beacon Technology SDK
- Location Intelligence Platform
- On-the-Go DSP for mobile advertising
- Footfall Attribution
- Audience Segmentation
🎯 Key Differentiators
- Long-standing expertise in beacon technology
- Integrated solution from SDK to DSP
- Owns a physical beacon hardware line
Unique Value: Offers an end-to-end solution for proximity marketing, from the in-app SDK and beacon hardware to the advertising activation platform.
🎯 Use Cases (4)
✅ Best For
- Sending a welcome message to a user entering a store
- Serving ads to people who recently visited a competitor's location
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Businesses without a mobile app or mobile advertising strategy
🏆 Alternatives
Provides a more integrated stack for businesses that want to leverage both geofencing and beacon technology, compared to platforms that focus only on one or the other.
💻 Platforms
✅ Offline Mode Available
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Phone Support
- ✓ Dedicated Support (Enterprise tier)
🔒 Compliance & Security
💰 Pricing
✓ 14-day free trial
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