Google Keyword Planner
Find the right keywords to reach the right customers.
Overview
Google Keyword Planner is a free tool provided by Google for advertisers. It helps you research keywords for your search campaigns by providing data on search volume, competition, and cost-per-click (CPC). While it is primarily designed for Google Ads users, it can also be a valuable tool for SEO keyword research, although the search volume data is provided in ranges for non-advertisers.
✨ Key Features
- Keyword research
- Search volume and forecasts
- Competition data
- CPC data
- Keyword idea generation
🎯 Key Differentiators
- Free to use
- Data directly from Google
- Integration with Google Ads
Unique Value: Provides keyword data directly from the source - Google.
🎯 Use Cases (4)
✅ Best For
- Researching keywords for PPC campaigns.
- Getting a general idea of keyword search volume.
- Finding commercial and transactional keywords.
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Precise search volume data for SEO.
- In-depth competitor analysis.
- Backlink analysis.
🏆 Alternatives
While other tools offer more features and more precise data for SEO, Keyword Planner is a free and reliable source for PPC keyword research.
💻 Platforms
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Live Chat
- ✓ Phone Support
🔒 Compliance & Security
💰 Pricing
Free tier: Full access requires an active Google Ads account.
🔄 Similar Tools in Keyword Research
Ahrefs
An all-in-one SEO toolset for professionals, Ahrefs offers tools for backlink analysis, keyword rese...
Semrush
A comprehensive digital marketing toolkit offering features for SEO, PPC, social media, and content ...
Ubersuggest
An affordable and user-friendly SEO tool that provides keyword research, competitor analysis, and si...
SpyFu
A competitor keyword research tool that reveals the keywords and ads of your competitors....
AnswerThePublic
A search listening tool that visualizes search questions and queries....
SE Ranking
An affordable and comprehensive SEO platform with tools for keyword research, rank tracking, site au...