InMarket
The ultimate real-time marketing and measurement platform.
Overview
InMarket is a marketing and measurement company that utilizes real-time consumer data, including location and purchase intent, to help brands activate omnichannel media campaigns. Their platform focuses on reaching consumers during 'micro-moments' of decision-making, both online and in physical retail environments. They offer solutions for audience targeting, media activation, and attribution measurement to drive sales and ROAS.
✨ Key Features
- Real-Time Audience Targeting
- Omnichannel Media Activation
- Lift Measurement & Attribution
- Consumer Insights & Analytics
- Location-Based Advertising
- In-App Advertising Network
🎯 Key Differentiators
- Focus on 'in-market' consumers at the moment of purchase
- Patented location and attribution technology
- Owns a network of popular mobile apps for first-party data
Unique Value: Connects brands with consumers at the most critical moments of the shopping journey, using real-time data to drive immediate purchase decisions.
🎯 Use Cases (4)
✅ Best For
- Delivering mobile ads to consumers inside a specific retail store
- Attributing in-store purchases to digital ad exposure
💡 Check With Vendor
Verify these considerations match your specific requirements:
- B2B marketing
- Businesses without a physical retail presence
🏆 Alternatives
Offers a more direct line to 'in-the-aisle' consumers through its app network, compared to platforms that rely solely on third-party location data.
💻 Platforms
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Phone Support
- ✓ Dedicated Support (All tier)
🔒 Compliance & Security
💰 Pricing
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