Plausible Analytics
A simple, open-source, lightweight and privacy-friendly web analytics alternative to Google Analytics.
Overview
Plausible Analytics is an open-source web analytics tool built as a simple and privacy-friendly alternative to Google Analytics. It is lightweight (<1 KB script), doesn't use cookies, and is fully compliant with GDPR, CCPA, and PECR out of the box. It provides essential website metrics on a single, easy-to-understand page.
✨ Key Features
- Lightweight script (<1 KB)
- No cookies used
- Privacy-friendly (GDPR, CCPA, PECR compliant)
- Open source
- Simple, one-page dashboard
- Self-hostable option
🎯 Key Differentiators
- Extreme simplicity and ease of use
- Very lightweight tracking script
- Open source and transparent business model
Unique Value: Provides essential website insights without the complexity and privacy concerns of traditional analytics tools.
🎯 Use Cases (4)
✅ Best For
- Blog traffic monitoring
- Small business website analytics
- Landing page performance tracking
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Complex conversion funnel analysis
- In-depth user segmentation
- Product analytics for web apps
🏆 Alternatives
Simpler and more lightweight than Matomo. Open source, unlike Fathom Analytics. Both are strong privacy-focused alternatives to Google Analytics.
💻 Platforms
✅ Offline Mode Available
🔌 Integrations
🛟 Support Options
- ✓ Email Support
🔒 Compliance & Security
💰 Pricing
✓ 30-day free trial
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