Square Loyalty

Turn customers into regulars.

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Overview

Square Loyalty is a customer rewards program that integrates directly with Square's point-of-sale systems. It enables businesses, including restaurants, to easily enroll customers, track their purchases, and reward them for their loyalty. Customers can enroll with just a phone number, and the system automatically tracks their progress towards rewards, which can be customized by the business.

✨ Key Features

  • Points-based or visit-based rewards
  • Tiered membership levels
  • Automated text and email notifications
  • Customer directory and insights
  • Integration with Square POS and Marketing

🎯 Key Differentiators

  • Ease of setup and use.
  • Seamless integration with the broader Square ecosystem of tools (payments, marketing, payroll).
  • Transparent, tiered pricing.

Unique Value: The fastest way for businesses on the Square platform to launch a modern, effective loyalty program.

🎯 Use Cases (3)

Creating a simple punch-card style loyalty program for cafes. Implementing a tiered rewards system for regular diners. Tracking customer visit frequency and spend.

✅ Best For

  • Running a points-for-purchase program that rewards customers with discounts.

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Businesses that require highly complex, rule-based reward structures.

🏆 Alternatives

Toast Loyalty Lightspeed Loyalty Clover Rewards

Simpler to manage and more cost-effective for small businesses compared to enterprise-focused platforms like Paytronix.

💻 Platforms

Web iOS Android Point of Sale Hardware

✅ Offline Mode Available

🔌 Integrations

Square POS Square Online Square Marketing Mailchimp

🛟 Support Options

  • ✓ Email Support
  • ✓ Live Chat
  • ✓ Phone Support
  • ✓ Dedicated Support (Premium tier)

🔒 Compliance & Security

✓ GDPR ✓ PCI DSS

💰 Pricing

$45.00/mo

✓ 30-day free trial

Free tier: N/A

Visit Square Loyalty Website →