Unity Analytics
Understand your players and optimize your game
Overview
Unity Analytics is a service offered by Unity Technologies that provides insights into player behavior and game performance. As it is deeply integrated with the Unity game engine, it offers a seamless setup for developers using Unity. The platform allows for tracking of core metrics, custom events, funnels, and segments to help developers understand their players and make data-informed decisions to improve their games.
✨ Key Features
- Core Analytics Dashboards
- Custom Event Tracking
- Funnel Analysis
- Player Segmentation
- A/B Testing
- Remote Config
- Heatmaps
- Live Ops
🎯 Key Differentiators
- Seamless integration with the Unity engine
- Unified dashboard with other Unity services (Ads, IAP, etc.)
- Designed specifically for the Unity development workflow
Unique Value: Offers a deeply integrated and convenient analytics solution for Unity developers, streamlining the process of gathering player insights and optimizing games within the Unity ecosystem.
🎯 Use Cases (5)
✅ Best For
- Improving player onboarding by analyzing tutorial funnels
- Balancing in-game economies by tracking virtual currency flows
- Increasing player retention through targeted live events
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Analytics for games not built with the Unity engine
- Complex cross-platform analytics outside of the Unity ecosystem
🏆 Alternatives
While not as platform-agnostic as some competitors, its tight integration with the Unity engine provides a frictionless workflow and a unified view of game performance alongside other Unity services.
💻 Platforms
✅ Offline Mode Available
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Dedicated Support (Unity Enterprise tier)
🔒 Compliance & Security
💰 Pricing
Free tier: Included with Unity plans, with usage-based pricing for higher data volumes.