Winxtra

Win More Deals. Reduce Churn.

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Overview

Winxtra is a win-loss analysis platform designed to provide unfiltered buyer insights for B2B technology companies. It positions itself as an alternative to relying on potentially biased CRM data or shallow surveys. The platform automates buyer outreach as soon as a deal closes. Winxtra's process combines expert-led human interviews with AI-powered tagging and analysis to surface the real reasons for deal outcomes. The insights are structured, searchable, and delivered into the client's existing workflows (like Slack or Salesforce) to fuel sales, product, and marketing decisions.

✨ Key Features

  • Automated Buyer Outreach
  • Expert-led Buyer Interviews
  • AI-Powered Insight Tagging
  • Churn Analysis
  • Centralized Insights Platform
  • Integration with CRM and Communication Tools
  • Board-ready Reporting

🎯 Key Differentiators

  • Focus on delivering insights directly into existing workflows (Slack, Salesforce)
  • Combination of human interviews with AI for scalable analysis
  • Positioning as a 'revenue truth' source over CRM data

Unique Value: Delivers raw, unfiltered buyer insight through a combination of human expertise and AI, providing a source of truth that goes beyond CRM data.

🎯 Use Cases (5)

Win-Loss Analysis for B2B Tech Customer Churn Analysis Competitive Intelligence Sales Process Optimization Product Feedback

✅ Best For

  • Understanding true reasons for lost deals beyond price/features
  • Identifying at-risk customers and churn signals
  • Aligning sales, marketing, and product teams around buyer feedback

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Companies not in the B2B software/technology space
  • Organizations looking for a fully self-serve, low-cost option

🏆 Alternatives

Clozd Primary Intelligence Anova Consulting Group

Focuses on integrating insights into the tools teams already use, reducing the need to log into a separate platform and making the feedback more immediately actionable.

💻 Platforms

Web API

🔌 Integrations

Salesforce Slack Microsoft Teams

🛟 Support Options

  • ✓ Email Support
  • ✓ Dedicated Support (All clients receive a dedicated expert tier)

🔒 Compliance & Security

✓ GDPR

💰 Pricing

Contact for pricing
Visit Winxtra Website →