Samsung Ads
Reach People at Every Moment of Discovery.
Overview
Samsung Ads provides advertising solutions that leverage first-party data from millions of Samsung Smart TVs and mobile devices. The platform uses proprietary Automatic Content Recognition (ACR) technology to offer advertisers advanced targeting, measurement, and insights for their campaigns across the Samsung ecosystem, including the Samsung TV Plus FAST service.
✨ Key Features
- Access to exclusive Samsung Smart TV inventory
- Proprietary first-party ACR data
- Audience targeting based on TV viewership behavior
- Advertising on Samsung TV Plus
- Cross-device targeting (TV and mobile)
- Measurement and attribution solutions
🎯 Key Differentiators
- Massive scale as the world's #1 TV manufacturer
- Proprietary first-party data from both TV and mobile devices
- Ownership of a leading FAST service, Samsung TV Plus
Unique Value: Offers advertisers unrivaled scale and proprietary data from the world's largest TV manufacturer, enabling precise audience targeting and measurement across a massive, premium device ecosystem.
🎯 Use Cases (4)
✅ Best For
- Automotive brands targeting owners of a competitor's vehicle based on TV ad exposure.
- CPG brands running video ads on Samsung TV Plus to reach their target demographic.
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Advertisers who need to reach audiences exclusively on non-Samsung devices
- Campaigns without a video or display component
🏆 Alternatives
Samsung Ads provides a unique cross-device graph that includes both Smart TVs and Galaxy mobile devices, offering a more holistic view of the consumer than TV-only platforms.
💻 Platforms
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Phone Support
- ✓ Dedicated Support (Managed Service tier)
🔒 Compliance & Security
💰 Pricing
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