Wicked Reports
Marketing Attribution for E-commerce and Subscriptions.
Overview
Wicked Reports provides marketing attribution specifically for e-commerce and subscription-based businesses. It goes beyond last-click attribution to track the entire customer journey and connect marketing efforts to actual sales and recurring revenue. Its main focus is on providing accurate LTV data to help businesses make more profitable marketing decisions.
✨ Key Features
- Multi-touch attribution
- Customer LTV tracking
- Subscription revenue attribution
- Cohort analysis
- ROI reporting for ads
🎯 Key Differentiators
- Strong focus on customer lifetime value (LTV).
- Specialized features for subscription-based businesses.
- Patented tracking technology.
Unique Value: Provides attribution based on customer LTV, not just the first sale, giving a more accurate picture of marketing profitability for recurring revenue businesses.
🎯 Use Cases (4)
✅ Best For
- Identifying which Facebook ad campaigns generate customers with the highest LTV.
- Tracking the ROI of email marketing campaigns on subscription renewals.
💡 Check With Vendor
Verify these considerations match your specific requirements:
- B2B lead generation.
- Businesses not focused on e-commerce or subscriptions.
🏆 Alternatives
While others offer LTV metrics, Wicked Reports is built from the ground up to solve attribution for subscription and e-commerce models.
💻 Platforms
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Live Chat
- ✓ Phone Support
- ✓ Dedicated Support (Wicked Pro tier)
🔒 Compliance & Security
💰 Pricing
✓ 14-day free trial
Free tier: NA
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