🔧 Tools in Product-Led Sales

Groundswell

The platform for modern GTM.

Groundswell is a RevOps platform that helps B2B companies automate workflows and manage data across their GTM stack.

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Correlated

The Revenue Expansion Platform for Sales.

Correlated uses AI to analyze customer data and identify which accounts have the highest propensity to buy, expand, or churn.

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Inflection.io

The B2B Marketing Automation Platform for Product-Led Growth.

Inflection is a marketing automation platform built specifically for product-led companies, connecting product activity to marketing campaigns.

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Userled

The GTM platform for product-led companies.

Userled helps PLG companies convert more users by connecting product data to sales and marketing channels.

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Warmly

Generate more pipeline, faster.

Warmly is an AI-powered platform that helps B2B companies identify and engage anonymous website visitors and target accounts.

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Breadcrumbs

Reveal your best revenue opportunities. Today.

Breadcrumbs is a co-dynamic lead scoring platform that helps you find your best leads and customers.

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Calixa

The easiest way to do Product-Led Sales.

Calixa connects to all your customer data to give GTM teams the product insights they need to find, close, and grow accounts.

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Endgame

The Product-Led Sales platform for the modern GTM.

Endgame helps GTM teams at product-led companies focus on the right accounts at the right time to accelerate revenue growth.

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Toplyne

Headless Sales AI for PLG.

NOTE: Toplyne announced it was shutting down operations in October 2024. It was a platform that identified high-intent users for sales teams.

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Bento

The platform for building better onboarding.

Bento helps companies improve user activation and adoption with personalized, in-app onboarding experiences.

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Pocus

The Product-Led Sales Platform for modern GTM teams.

Pocus is a platform that helps sales teams identify, prioritize, and act on their best product-qualified leads (PQLs).

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HeadsUp

The Product-Led Sales platform that helps you grow revenue.

HeadsUp analyzes user behavior to help B2B SaaS companies identify and convert their most promising leads.

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Factors.ai

The B2B marketing analytics and attribution platform.

Factors.ai helps B2B marketers connect all their data to measure ROI, understand customer journeys, and identify high-intent accounts.

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June.so

Product analytics for B2B SaaS.

NOTE: June.so was acquired by Amplitude and shut down in August 2025. It was a product analytics tool focused on B2B SaaS.

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Catalyst

The Customer Growth Platform.

Catalyst helps Customer Success teams centralize data, understand customer health, and drive growth.

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MadKudu

AI that Supercharges Your Sellers.

MadKudu is a predictive lead scoring and account intelligence platform for B2B marketing and sales teams.

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PostHog

The open source product analytics platform.

PostHog is an all-in-one, open-source platform for product analytics, session replay, feature flags, and A/B testing.

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Gainsight

The Platform for Customer Success, Product, and Community.

Gainsight offers a suite of products to manage customer success, product experience, and community engagement.

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HubSpot Sales Hub

Powerful sales software to help teams close more deals, deepen relationships, and manage their pipeline more effectively.

HubSpot Sales Hub is a comprehensive sales CRM that includes tools for email tracking, pipeline management, and sales automation.

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Clearbit

The B2B data activation platform.

Clearbit provides B2B data enrichment, intent signals, and website visitor identification to power GTM teams.

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