🔧 Tools in ABM Analytics

Apollo.io

The end-to-end sales engine.

A unified sales intelligence and engagement platform with a large B2B database, sequencing, and analytics.

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UserGems

The Pipeline Generation Software.

An automated pipeline generation tool that tracks job changes of past customers and champions to generate warm leads.

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HockeyStack

The B2B Analytics & Attribution Platform.

A B2B analytics and attribution platform that unifies marketing, sales, and product data to provide a complete view of the customer journey.

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Factors.ai

The unified marketing intelligence platform.

A marketing analytics, attribution, and website personalization platform designed for B2B marketers.

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6sense

The AI-Powered Platform for Revenue Creation.

An ABM platform that uses AI to uncover anonymous buying behavior, prioritize accounts, and recommend engagement tactics.

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Influ2

Person-Based Advertising Platform.

An ABM platform that focuses on engaging specific decision-makers within target accounts with person-based advertising and tracking their engagement.

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Cognism

The premium sales intelligence platform.

A sales intelligence platform providing verified B2B contact data and intent signals to fuel sales and marketing outreach.

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G2 Buyer Intent

The world's largest and most trusted software marketplace.

Intent data product that identifies which companies are actively researching your product, categories, and competitors on G2.com.

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N.Rich

The ABM platform for measurable pipeline.

An account-based marketing platform that helps B2B marketers target accounts, run advertising, and measure their influence on pipeline.

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Terminus

The only account-based engagement platform built on a B2B-first party data.

An ABM platform that helps marketing and sales teams engage target accounts across email, web, chat, and advertising channels.

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LeanData

The leader in revenue orchestration.

A revenue orchestration platform that focuses on lead-to-account matching, routing, and attribution to support ABM operations.

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Salesloft

The first and only AI-powered Revenue Workflow Platform.

A revenue workflow platform that helps sales teams engage customers, understand their needs, and forecast revenue accurately.

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Demandbase

The Smarter GTM™ Platform for B2B.

An end-to-end ABM and Account-Based Experience (ABX) platform that unifies data, advertising, and sales intelligence.

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HubSpot ABM

Powerful, not overpowering. Marketing software to help you grow traffic, convert more visitors, and run complete inbound marketing campaigns at scale.

A suite of ABM features built into the HubSpot Marketing Hub, designed to help teams run targeted campaigns from their central CRM platform.

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Metadata.io

The GTM OS for B2B Marketers.

A go-to-market operating system that automates paid campaigns and connects them to revenue, with a strong focus on ABM.

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ZoomInfo Marketing

Hit your numbers with a smarter GTM.

An ABM orchestration and advertising solution built on ZoomInfo's extensive B2B data foundation.

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Bombora

The Standard for B2B Intent Data.

A leading provider of B2B intent data that shows which businesses are actively researching products and services.

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Clearbit

The B2B data activation platform.

A data activation platform that provides enrichment, intent data, and website visitor identification to power go-to-market strategies.

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DemandScience

Activate your B2B buyers.

A B2B go-to-market platform that provides data, intelligence, and activation solutions to help companies reach their buyers.

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RollWorks

An Account-Based Platform for Ambitious B2B Companies.

An ABM platform, a division of NextRoll, that helps B2B companies identify target accounts and engage them with digital advertising and sales automation.

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Madison Logic

The leading global digital Account Based Marketing (ABM) platform.

An ABM platform that helps enterprises accelerate their pipeline by identifying and prioritizing in-market accounts and engaging them with multi-channel campaigns.

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Leadfeeder

The B2B lead generation software that identifies the companies visiting your website.

A website visitor identification tool that shows you which companies visit your site, what they do, and how to contact them.

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Foundry ABM (formerly Triblio)

Activate buyers with orchestrated, multi-channel ABM.

An ABM platform that specializes in orchestrating campaigns and personalizing the buyer's journey, now part of the larger Foundry ecosystem.

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Outreach

The AI-powered Sales Execution Platform.

A leading sales execution platform that helps revenue teams automate and optimize their engagement with prospects and customers.

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MRP

The only enterprise-class ABM platform.

An enterprise-grade predictive ABM platform that provides multi-channel orchestration and global data capabilities.

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TechTarget

The Global Leader in Purchase Intent-driven Marketing and Sales Services.

A B2B technology media company that provides powerful purchase intent data and marketing services to engage active buyers.

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Albacross

Capture and convert your ideal customers.

A B2B platform for website visitor identification and account-based advertising.

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